creative direction, concepting, visual design, relationship management, leadership





Every year during Dreamforce, Salesforce provides attendees with a gift shop like experience. In 2018, I helped to launch the most successful first day of the Dreamstore in the history of the event. Through overseeing production of each item's design as well as developing the look for the store, we were able to create a cohesive environment. The store sold out of product before the end of the event.